Seidel Hyundai Logo

Seidel Hyundai

4.4(759 reviews)

What people love here...

Exceptional Support from Matt Bergman

Multiple reviewers single out Matt for his empathy and dedication, turning stressful scenarios into positive outcomes.

Matt Bergman was so kind and understanding and made a difficult situation better. I will only buy Hyundais and only from Matt.
Matt Bergman helped us getting everything together and took us on test drive.. I will definitely come back!

Key Themes from Reviews

Sales Team Professionalism & FriendlinessPositive

Customers consistently praise the sales staff for being attentive, courteous, and genuinely invested in their needs.

"Each person who helped us, Chris, Jared, Matt & Matt were overly helpful, mindful, detailed & attentive to all of our needs & questions."
"Juan is an amazing car salesman I always go to him whenever I need to purchase a vehicle. He is straightforward, courteous, and looks for the best interest of his customers."

About Seidel Hyundai

Introduction

Nestled in the heart of Reading, PA, Seidel Hyundai is your one-stop destination for all things automotive. Whether you’re hunting for a brand-new Hyundai, exploring quality pre-owned options, hunting down genuine auto parts, or scheduling expert repairs and brake services, Seidel Hyundai delivers an exceptional dealership experience. From our spacious, modern showroom to our comprehensive service bays, we strive to exceed expectations every mile of the way.

A Welcoming Sales Experience

At Seidel Hyundai, the philosophy is simple: treat every customer with genuine care and professionalism. Shoppers consistently highlight the friendliness and expertise of our sales team—Chris, Jared, Matt B., Matt M., and Juan—who take the time to understand individual needs. One happy buyer shared that Juan’s straightforward, courteous approach made them a lifelong Hyundai customer. Whether you’re a first-time buyer or a seasoned road-warrior, you’ll feel respected and valued as we guide you to the perfect vehicle.

Streamlined, Pressure-Free Process

Nobody likes to spend hours at a dealership. That’s why our sales process is designed for maximum efficiency and transparency. Fans of Seidel Hyundai rave about our speedy, no-hassle approach: “Evan and Jerome got me in and out quickly—just what I needed.” Whether refinancing a loan for a new Santa Fe or upgrading to a loaded Elantra, our goal is to streamline paperwork, eliminate surprises, and get you behind the wheel without the usual dealership ordeal.

Spotlight on Exceptional Staff

Seidel Hyundai’s staff go above and beyond, turning ordinary transactions into memorable experiences:

  • Matt Bergman: Time and again, customers commend Matt for his empathy and follow-through. One review noted, “Matt turned a stressful situation into a positive outcome—I’ll only buy Hyundais from him.”
  • Larry Beckett: Known for creating “Christmas Miracles,” Larry’s personalized care and diligence leave a lasting impact. A grateful client summed it up best: “It was the best dealership experience I’ve ever had.”
  • Chip: From recommending the ideal bike-rack to demonstrating its installation, Chip’s deep product knowledge and genuine interest in customer hobbies delight niche buyers.
  • Brittany W.: Even online, our live-chat champion Brittany W. earns rave reviews for quick, knowledgeable assistance—10/10, say virtual shoppers.

Comprehensive Vehicle Selection & Customization

With a robust inventory of new Hyundai models and a rotating lineup of hand-picked used cars, Seidel Hyundai ensures you find exactly what you want. Our team regularly sources vehicles from out-of-state to match special requests—one customer was thrilled when we tracked down their dream ride at an amazing price. And if parts or specific models aren’t immediately available, you’ll receive clear, timely updates so you can plan with confidence.

Dedicated Service Department

Our on-site auto repair shop, brake shop, and full-service center are staffed by factory-trained technicians committed to quality craftsmanship. While some patrons have reported longer wait times or communication gaps, Seidel Hyundai is actively refining its service processes. We’ve implemented clearer status updates, faster turnaround protocols, and straightforward recommendations to rebuild trust and minimize downtime. Our mission: make every maintenance visit as smooth as our sales experience.

Modern Facilities & Community Roots

Step into our showroom and you’ll immediately notice the light-filled, immaculately clean spaces designed for comfort and convenience. From freshly brewed coffee to complimentary Wi-Fi and comfortable seating, every detail caters to your well-being. Beyond the walls of the dealership, Seidel Hyundai takes pride in serving Reading and the surrounding communities, sponsoring local events and supporting charitable initiatives year-round.

Why Choose Seidel Hyundai?

  • Holistic Solutions: From genuine auto parts and accessories to routine maintenance, major repairs, and brake services, all your automotive needs are met under one roof.
  • Proven Team: Our sales staff, service technicians, and online specialists have earned praise for professionalism, honesty, and genuine care.
  • Exceptional Experiences: Whether it’s a seamless test drive, a “Christmas Miracle” handshake from Larry, or helpful bike-rack tips from Chip, we turn customers into champions.
  • Community Commitment: As a longstanding member of the Reading, PA, business landscape, we value trust, transparency, and giving back to those who drive us forward.

Choose Seidel Hyundai in Reading, PA—your trusted Hyundai dealer, car dealer, used car dealer, auto parts store, auto repair shop, and brake shop. Experience automotive excellence that goes beyond the sale, every time you visit.

About This Business

Payments

  • Checks
  • Debit cards
  • Credit cards
  • NFC mobile payments

Offerings

  • Car wash
  • Oil change
  • Repair services

Accessibility

  • Wheelchair accessible seating
  • Wheelchair accessible entrance
  • Wheelchair accessible restroom
  • Wheelchair accessible parking lot

Service options

  • Onsite services
  • In-store shopping

Contact Information

6125 Shillington Plaza
Reading, PA 19607
United States of America

Website: Visit Website

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Customer Reviews

4.4 out of 5 stars

Based on 759 reviews

Review data

5 star reviews

77%

4 star reviews

7%

3 star reviews

3%

2 star reviews

3%

1 star reviews

10%

Working Hours

Monday:
9AM-7PM
Tuesday:
9AM-7PM
Wednesday:
9AM-7PM
Thursday:
9AM-7PM
Friday:
9AM-6PM
Saturday:
9AM-5PM
Sunday:
Closed

Location Map