Advertise on BerksConnect
Berks County people come here looking for a business like yours. Be the first one they see.
BerksConnect is the online guide to Berks County, bringing more than 9,000 local businesses together with local events, jobs, news, deals, a blog, and things to do.
300,000+
Page views a year
70,000+
Visitors a year
233,000+
AI citations in 12 months
Who you reach, and how fast it's growing.
- They arrive looking for something. 79% of visitors come from a search engine. They typed a business, an event, a story, or a town, and landed on BerksConnect.
- They open business pages. Half of every page opened on the site is a business. Then the news desk, the town pages, the events calendar, and the blog.
- Berks County residents are already here. They are on the site today, and there are more of them every week.
- Every search engine sends them. Google, Bing, DuckDuckGo, and Yahoo all deliver people here every day. In the last 30 days, search engines showed BerksConnect pages more than 300,000 times.
- Google is finding more of the site every week. Since July, the number of BerksConnect pages Google shows in its results has gone from under 200 a week to more than 5,000 a week. Google appearances went from 13,000 in July to 111,000 in August, and to 52,000 in the first week of September.
- 233,000+ AI citations. Copilot, ChatGPT, Perplexity, Claude, and Gemini cite BerksConnect when someone asks about Berks County, and every one of them sends visitors here.
- Partnerships are in the works. Conversations are underway with some of the county's largest institutions, and their audiences will be BerksConnect's audience.
People come to BerksConnect looking for something: a business to call, a place to go, someone to hire, somewhere to eat. A sponsorship puts your business in front of them at that moment, and there are more of them every week.
Why advertising here is different.
You already buy presence in Berks County: the magazine page, the billboard on 422, the banner at the field. BerksConnect is different in four ways.
- Your name is in front of Berks County all week. Berks County uses BerksConnect the way it uses a calendar: this weekend's events, this morning's news, the jobs board, where to eat, who to call. Your name is there every time they come back.
- Some of them are looking for you right now. When someone needs a roofer, a dentist, or a place to eat, they open that page or search for it, and your business sits at the top. A billboard shows your name to everyone driving past. This shows it to the person who needs you.
- You see what you got. The magazine and the billboard can only guess who saw them. Every sponsorship here reports how many times you were shown, where, and how many profile views, calls, website clicks, and direction requests followed.
- The price is a number, and there are few of you. One sponsor on a section, three on a category, the rate published and locked for as long as you renew. Ad auctions raise the price every time a competitor bids. Here, the number you sign is the number you pay.
Category Sponsorships.
Every Berks County business gets a free profile. A category sponsorship puts yours in one of the three numbered spots at the top of your category, everywhere that category appears, and at the top of search results that match it. Your business also rotates through sponsored spots in blog posts, and reporting covers impressions, profile views, calls, website clicks, and direction requests. Below the three positions, Premium and Plus listings move your page above every free listing.
- One per category
First Position
The top spot in your category, everywhere your category appears.
- You are the first business on the page.
- You are first in search results for your category.
- Your spot holds for the full 12-month term.
$2,500/mo
$1,000/mo in standard categories
- One per category
Second Position
The second spot in your category, everywhere your category appears.
- You are the second business on the page.
- You are second in search results for your category.
- Your spot holds for the full 12-month term.
$1,500/mo
$600/mo in standard categories
- One per category
Third Position
The third spot in your category, everywhere your category appears.
- You are the third business on the page.
- You are third in search results for your category.
- Your spot holds for the full 12-month term.
$750/mo
$400/mo in standard categories
Premium and Plus listings sit right below the sponsored positions.
- Month to month
Premium listing
Your page moves above every Plus and free listing in your category. The three sponsored positions stay above it.
- You sign up yourself in minutes.
- Month to month, cancel any time.
- Up to 50 business photos and a Premium badge.
$250/mo
- Month to month
Plus listing
Your page moves above every free listing in your category. Premium and the three sponsored positions stay above it.
- You sign up yourself in minutes.
- Month to month, cancel any time.
- Up to 20 business photos and a Plus badge.
$99/mo
Rates follow the category, not the size of your business.
The first rate on each card is for high-demand categories, the ones drawing the most traffic and the most competition for top spots. A category is high-demand when it belongs to one of these six groups: Home & Construction Services, Automotive, Health & Wellness, Professional Services, Real Estate, and Financial & Insurance Services. Every other category uses the standard rate. High-demand sponsorships also rotate on the homepage.
Rates rise as traffic rises. New agreements are priced at the current rate. The rate you sign holds for the full term, and renewing on time keeps it for as long as you stay.
Section Sponsorships.
Put your business on a section of our website people use every day.
A section sponsor is the only advertiser on the section. Not one ad on a page of forty, and no competitor beside you. Public radio calls this underwriting. A festival calls it the title sponsor. Here it is the news desk, the jobs board, and the events calendar, and your name is on every page of the one you take.
Underwrite the news desk and your business becomes part of how Berks County stays informed. Sponsor the jobs board and you greet every job seeker in the county. Take one on its own or add one to your sponsorship.
- One available
News Desk Underwriter
The news desk is yours alone: the section credit, a credit line on every article, and the box beside every story, plus the homepage news module credit. Today that is 106 stories and counting, with new ones added daily.
- You are the only advertiser on the desk.
- Berks County sees your name every day.
- When the need comes, they think of you.
$2,500/mo
- One available
Jobs Board Sponsor
Your name on the jobs board and every jobs category page, plus the homepage jobs module credit.
- Your name tops every page of the board.
- Job seekers check back every day.
- After a few weeks, they know your name.
$2,500/mo
- One available
Events Sponsor
Your name on the county events calendar and every events category page, plus the homepage events module credit.
- Your name tops every page of the calendar.
- People check it weekly before going out.
- When they pick a place, you come to mind.
$2,500/mo
Parent category hubs and town pages can carry a presenting sponsor too. Ask when you contact us.
Site Sponsors.
For the companies already on every wall in Berks County.
Banks, hospitals, manufacturers, senior living: the names on the festival banner, the ballpark wall, the arena boards. A site sponsorship puts that name on BerksConnect itself, on the pages the whole county uses. Every other wall in the county is seen once. This one is used all week, and you can see the numbers.
Two ways to do it. The Site Sponsor is one company, with its name under the BerksConnect logo on every page. Community Sponsors are the logo grid above the footer, open to every business that wants to be on the wall. Most companies on that wall have a category too, and the section sponsorships above are there for the ones that want a whole section.
- One company
Site Sponsor
Your name under the BerksConnect logo on every page of the site and in the header of every newsletter.
- Every page the county opens carries your name.
- Every newsletter goes out with it.
- One company holds it.
$8,333/mo
Sold on a three-year term
- Open to every business
Community Sponsor
Your logo in the Community Sponsors grid above the footer, on pages across the site, for the year.
- On every page, above the footer.
- Your logo links to your profile.
- You get brand recognition and exposure.
$250/mo
How buying works.
- Tell us about your business. Use the form below. If you know the category, section, or placement you want, tell us. If you are not sure, we'll give you a call, walk you through what's available, and help you choose.
- Sign one page. An insertion order lists your placements, the rate, and the term. Terms are 12 months. A 24- or 36-month term is available at a lower rate when it is paid in full at signing.
- Billed once a year. The first year is due when you sign. A renewal year is due on the anniversary of your start date.
- Go live in two business days. Once we have the signed order, the first payment, and any logo or material your placement needs, your placement is on the site within two business days. Your term starts that day.
- Keep your rate. The rate on your order is fixed for the whole term. Nothing renews automatically. Before your term ends we offer you the renewal, and if you renew without a gap, you keep the rate you signed for as long as you stay.
- See what you got. Your reporting covers how many times you were shown, profile views, calls, website clicks, and direction requests.
Sponsorships are governed by a written agreement. Premium and Plus listings are month to month, and you sign up yourself.
Be the first one they see.
Right now, somebody in Berks County is looking for what you do. Lock in your positions for the next 12 months at today's rates, the lowest they'll ever be.